DW Music has used the services of BERRYSMITH since 2006.
Our television, radio and press campaigns, supported by their new website, have ensured that they remain the region’s premier supplier of musical instruments.
Our positioning line “Let’s make music – Let’s do a deal” was developed and applied to all their advertising. BERRYSMITH produced a catchy 15 second television commercial that repeated this line throughout and was aired during sale periods for over 7 years without change. That’s great value!
BERRYSMITH prepared the advertising schedule and material for their recent store relocation sale event and continue to manage their media placements. We collaborated with web developers to deliver a great website too!
